Social Media Consultation Document.
Illustrate social media best practices for achieving organizational goals
Choose appropriate social media content for meeting the communications needs and goals of organizations
Analyze the effectiveness of social media strategies for various personal, professional, and organizational goals
Devise effective approaches for constructively addressing audience feedback on social media
Prompt
For this assessment, you will first identify a local business with little or no social media presence (if there is an issue with access to a local business, work with your instructor to identify one you may use). Assume you have been asked to create a social media consultation document to help executives understand and plan for social media. This paper will be informational and is not specifically a social media strategy. Instead, it is meant to inform decision makers and provide them the information they would need to begin creating a social media strategy.
