Please provide a one page project plan. please include the following 4 main points. The company that I choose is Nexteer Automotive.
- A brief description of the company and industry to be studied.
- Name and address of the contact to be interviewed.
- Summary of the planned data collection and analysis.
- Brief time line.
（The project includes forming into groups, selecting a firm, applying strategic management tools
to analyze the firm, writing an in-depth report, and presenting your findings and recommendations.
Your choice of firm must be approved by the end of the fourth week of class. Only one
group will be allowed to analyze a particular firm/industry. You may work with your teammates
to decide a firm and industry you want to study. But keep in mind that choice of industry and
firm is on a first-come, first-served basis.The major deliverables will include an in-depth project report and an oral presentation at the end
of the semester. A group contribution report should be submitted with the project report, which
gives me the information about who did what and allows me to assign individual grades in a fair
and equitable manner. For this reason, the report needs to be detailed and accurate. Do not make
assessments as to the quality of each group member’s work (you will be asked to do so when
completing the peer evaluation form), but simply and honestly state who did what.
The final report should be no more than 10 pages but no less than five (5) pages in length (excluding
references and appendix), US letter size paper, single-spaced, 12 point Times New Roman
font, with one inch margins all around. Do not include any cover page or table of contents in
the report. The report should have the following areas:
1. The firm’s history, development, and growth over time
2. The identification of the firm’s internal strengths and weaknesses
3. The nature of the external environment surrounding the firm
4. The nature of the firm’s business-level strategy
5. The kind of corporate-level strategy that the firm is pursuing, if any
6. The firm’s structure and control systems and how they match its strategy
7. Recommendations (to the firm for the current problems)）
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